New Delhi, Aug 8 (IANS) Bollywood actress
Bipasha Basu, who featured in this year's hit "Race', was Friday
appointed as the new brand ambassador of leading jewellery brand
Gili.
Diamonds are a girl's best friend and Gili offers a wide range
of diamonds to choose from. I hope this association is amiable
and mutually profitable,' Bipasha said in a press statement.
The actress has proved her mettle in films like 'Corporate' and
'Omkara' and will be seen romancing Bollywood's new entrant
Ranbir Kapoor in 'Bachna Ae Haseeno'.
The brand Gili had earlier been acquired by Gitanjali Group, one
of India's largest integrated diamond and jewellery manufacturer
and retailer.
Mehul Choksi, Chairman Gitanjali Group and Nakshatra, feels that
Bipasha epitomises what Gili stands for.
'In our effort to find the right brand ambassador for Gili - a
brand of mass appeal, we have stumbled upon the gorgeous and
vivacious actress Bipasha Basu to endorse her alluring
personality on its products, which is a rhapsody of the
traditional and modern. We are excited about having her on board
as the new face for Gili,' said Choksi.
